IrisVR Secures $8 Million

NEW YORK — IrisVR, a developer of products to help building and design professionals visualize, create, and share 3D models using Virtual Reality, has secured $8 million in Series A funding ahead of the company’s fourth-quarter product launch.

The Series A round was led by Emergence Capital. Other venture firms participating in the round include Indicator Ventures, Pritzker Group Venture Capital, Valar Ventures, Azure Capital Partners, Locke Mountain Ventures, and Morningside Group.

The company says it has raised $10 million to date.

“To date, VR has had the stigma of being some sort of gimmick, bordering on science fiction,” said Shane Scranton, Founder and CEO, IrisVR. “Those perceptions are about to be shattered. There are real, industry ­changing applications for this technology and IrisVR is building one of them. Simply put, we’re reinventing the canvas on which a vast, global industry communicates. For design and construction professionals, the vision is the core of every project. IrisVR brings that vision to life.”

IrisVR is based in NY and intends to use the new funding to recruit new talent, especially engineers.