NEW YORK – Last weekend’s “Saturday Night Live” hosted by Alec Baldwin on NBC has scored the show’s highest metered-market household rating since January 2011.
The Feb. 11 telecast, with Baldwin and musical guest Ed Sheeran, scored a 7.2 rating, 18 share in “live plus same day” household results from the 56 local markets metered by Nielsen Media Research and a 3.6/18 in adults 18-49 in the 25 markets with local people meters.
This was Baldwin’s record-breaking 17th time hosting “SNL.” The program featured Baldwin appearing as President Donald Trump, Melissa McCarthy as White House Press Secretary Sean Spicer and Kate McKinnon as Counselor to the President Kellyanne Conway.
The 7.2 in metered-market households is the highest for “Saturday Night Live” since Jan. 8, 2011, when the telecast hosed by Jim Carrey and featuring musical guest The Black Keys averaged a 7.8 on the night of an NFL overrun. The 3.6 in 18-49 is the strongest “SNL” rating in the local people meters since the Nov. 12, 2016 edition (with host Dave Chappelle and musical guest A Tribe Called Quest, 3.9).
The 3.6 in 18-49 is also the #1 rating of the week to date in the local people meters, topping all primetime programs thus far this week.
The last time “Saturday Night Live” scored a higher metered-market household rating than last night’s 7.2 on a non-NFL night was May 8, 2010 (with host Betty White and musical guest Jay-Z, 8.8).
Versus what “Saturday Night Live” averaged with originals for the month of February last year, last night’s 7.2 rating in meter-market households is up +50% (7.2 vs. 4.8) and the 3.6 in 18-49 in the local people meters is up +57% (3.6 vs. 2.3 for the month of February 2016).