Chase to Launch Self-Serve Mortgage Platform

NEW YORK — Chase Bank has announced plans to launch a digital, self-serve mortgage platform that offers a simpler, faster, and more transparent home financing experience for consumers, from home loan application to closing. The new technology, expected to launch later this year, will allow customers to track a loan application through closing entirely online or from any mobile device.

Chase’s new platform will help empower more consumers to manage their loan application while continuing to offer the full service of Chase’s branch and call center network. Customers now have even more choice when seeking advice from a Chase loan officer at any point in the process, whether it’s in-person, on the phone, or online.

“Digital technology is reshaping the mortgage industry and is rapidly influencing how consumers make purchases today,” said Mike Weinbach, chief executive officer of Chase Mortgage. “This platform will allow us to be where more of our customers are, which is online and on their phones, while still offering the option to work with us in person if they prefer.”

Through collaboration with Roostify, a leading mortgage technology provider, the platform aims to improve the customer experience through enhanced mobile accessibility, digital updates, eSign capabilities, and direct interactions with Chase mortgage professionals. The platform will also have the ability to connect customers, loan officers, and real estate agents through a single, intuitive interface to ensure timely communication and help achieve faster closing times.

With over 43 million active digital users, Chase customers can benefit from a more streamlined process using their Chase.com account. The new self-serve functionality will offer:

  • Useful upload and tracking tools to keep up-to-date on application status
  • Secure eSign solution to help simplify loan closing
  • Real-time messaging to communicate with Chase loan officers and processors to ask questions and share updates
  • Convenient realtor connection to keep agents informed and share progress
  • Simple and secure interface; informative loan comparison option

Roostify, founded in 2012 and based in San Francisco, provides a Web and mobile service that simplifies and accelerates the loan application and closing process for lenders, real estate agents and consumers.

“We and Chase have a shared vision to bring a straightforward, more transparent mortgage experience to more consumers than ever before,” said Rajesh Bhat, chief executive officer of Roostify. “We are very excited to partner with Chase as they look to help customers with one of life’s most important purchases.”