LeafLink Rolls With $3 Million Seed Round

leaflink

NEW YORK — LeafLink, which operates a B2B cannabis e-commerce platform LeafLink, has closed a $3 Million seed round led by New York’s Lerer Hippeau Ventures, a tech-focused venture fund. Additional participants include strategic investors from both inside and outside the cannabis space, including Casa Verde Capital, Phyto Partners, Wisdom VC, and Wan Li Zhu and Paul Ciriello of Fairhaven Capital.

LeafLink, which is currently live in Colorado and Washington, will use the funds to expand its marketplace for cannabis brands and dispensaries into newly legal markets.

Cannabis retailers previously managed their ordering process through emails, texts, and phone calls with a decentralized web of cannabis flower, edible, concentrate, and topical vendors. With LeafLink, they can place all of their orders in one legally compliant shopping experience. The vendors then manage their incoming orders using the platform’s suite of business tools, including a CRM, data reporting, order status tracking, and fulfillment queue.

“As the legal cannabis space is new and growing rapidly, we are not disrupting an industry, but defining it,” Ryan G. Smith, co-founder and CEO of LeafLink, said. “At LeafLink, our goal is to empower cannabis business owners with a B2B marketplace and supporting tools that will give them the efficiency they need to grow.”

LeafLink has offices in New York, Denver and Seattle. The company launched in March 2016 and is currently live in Colorado and Washington. To date, the company has raised over $4 million in capital, including a previous angel round of $1 million closed in December 2015.

Since launching in Colorado in March and in Washington in October, 800 dispensaries have joined LeafLink and placed orders for over 100 cannabis product brands, including Incredibles, CannaPunch, Dixie Elixirs, Wana Brands, ZOOTS, Apothecanna, and Keef Cola. At present, the company is doing $65 Million in orders through the platform on an annual basis.

With the seed funding, the company plans to launch in additional states with legal recreational and medical cannabis programs, including California, Nevada, and Oregon, beginning this spring. Smith said, “LeafLink’s entry into these markets is an enormous opportunity to build a tech-first industry that will serve as a model for other states, and for other industries outside cannabis.”

LeafLink’s seed round marks the first investment in the cannabis space for Lerer Hippeau. “Legal cannabis is creating a massive new market from scratch,” Eric Hippeau, Managing Partner of Lerer Hippeau Ventures, said. “LeafLink’s platform links brands and retailers in a seamless marketplace that is vital to the growth of the industry’s try. We are impressed by the vision of LeafLink’s founders and look forward to supporting their growth.”