ENGLEWOOD CLIFFS, NJ — Consumer product giant Unilever has signed an agreement to acquire Sir Kensington’s, a New York-based condiment maker. Terms of the purchase were not released.
Sir Kensington’s is a pioneer and leader in condiments sold in the organic and natural marketplace. Having seen strong growth the past four years, the product line now includes award-winning mustard, ketchup, mayonnaise and a ground-breaking vegan mayo made from aquafaba called Fabanaise. Launched in 2010, Sir Kensington’s is dedicated to using the finest, sustainably sourced ingredients. Sir Kensington’s mission, and its products, align with Unilever’s vision to make sustainable living commonplace and will complement the company’s current portfolio of products in its Foods category.
“We are excited to bring Sir Kensington’s into the Unilever family. Their mission to bring ‘integrity and charm to ordinary and overlooked food’ is very much in line with our Unilever Sustainable Living Plan,” said Kees Kruythoff, President, Unilever North America. “Sir Kensington’s is an innovative business with outstanding products and a leader in the organic and natural marketplace. We look forward to leveraging our joint understanding of food trends and consumer preferences to significantly grow the business.”
Unilever is one of the world’s leading suppliers of Food, Home Care, Personal Care and Refreshment products with more than $10 billion in sales in 2016. In the United States and Canada, the portfolio includes brands such as: Axe, Becel, Ben & Jerry’s, Breyers, Caress, Country Crock, Degree, Dollar Shave Club, Dove, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Klondike, Knorr, Lipton, Magnum, Nexxus, Noxzema, Pond’s, Popsicle, Q-tips, Seventh Generation, Simple, St. Ives, Suave, Talenti Gelato & Sorbetto, TIGI, TRESemmé and Vaseline.
Matthew McCarthy, Vice President of Foods, Unilever North America, added: “Sir Kensington’s is a beautiful brand. The acquisition aligns perfectly with our global Sustainable Nutrition strategy, moving us forward on our mission to delight consumers, produce delicious food with less impact on the environment and promote nutritious cooking.”
“We’re honored to partner with such a progressive and purpose-driven company in this next chapter,” said Mark Ramadan, CEO & Co-Founder, Sir Kensington’s.
Scott Norton, Co-Founder, Sir Kensington’s, added: “Working with Unilever will allow us to more rapidly expand distribution while holding true to our values as we help define the next generation of good food.”
Co-Founders Mark Ramadan and Scott Norton will continue in their roles at Sir Kensington’s.