NEW YORK — Sports Illustrated, the venerable sports magazine, announced the addition of new full-time staff, with an initial focus on expanding its NBA editorial team.
Chris Herring will join SI on Feb. 15 as a senior writer. Herring most recently wrote for ESPN and FiveThirtyEight and prior to that was an NBA reporter with The Wall Street Journal, where he covered the New York Knicks. He is also an adjunct professor at Northwestern.
A long-time publication of Time Inc., Sports Illustrated was acquired by Maven in 2019 and laid off several top writers to cut costs. A once-weekly magazine, Sports Illustrated is now published 16 times per year.
“Chris is a tremendous talent, one of the best and most creative NBA reporters in the business,” said Ryan Hunt, co-editor in chief of Sports Illustrated. “He’s a fantastic addition to the growing list of outstanding journalists we have at SI. We are thrilled to welcome him to our team.”
“I feel incredibly fortunate to join SI’s deepening roster,” said Herring. “I’m humbled to write for an outlet that I spent so much time reading as a kid.”
Herring joins Chris Mannix, Rohan Nadkarni and NBA draft analyst Jeremy Woo, as well as two additional journalists who recently joined the NBA staff:
SI’s NBA beat has amassed a dedicated following, helping to drive growth across the site. SI.com drew more than 38 million online readers in January, the largest monthly audience in site history.
In addition to new NBA staff, SI recently welcomed three prominent sports journalists who joined at the beginning of the year:
SI is focusing on continuing to expand its staff and delivering premium stories, photos, videos, podcasts, and breaking news that are important to its more than 30 million digital fans and its more than 1.7 million current magazine subscribers.
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