KFC Launches Chizza With Popup Store in NYC

The KFC chain is introducing a bizarre new food item combining pizza and chicken filets. Starting Feb. 26 for a limited time, KFC is introducing the international smash hit, Chizza (“cheet-za”), to KFC menus in the U.S. It’s not pizza, it’s Chizza: two 100% white meat Extra Crispy fried chicken filets topped with zesty marinara sauce, melty mozzarella cheese and crispy pepperoni.

To celebrate its U.S. debut, KFC is transforming its restaurant at 242 E 14^th St. in New York City – the pizza capital of the U.S. – into a one-of-a-kind “Chizzeria” pop-up where customers will get to try Chizza before anyone else for free. The KFC Chizzeria offers one menu item only, hot & fresh Chizza, in a KFC-ified, modern take on a classic pizzeria. The world’s first Chizzeria (probably) opens its doors for a limited time, Friday, Feb. 23-Feb. 24 (1-9 p.m. ET), but don’t worry, Chizza is available to the rest of the country starting Monday, Feb. 26.

Chizza first debuted on KFC menus in the Philippines in 2015 and since then the KFC exclusive has made its way around the world to Korea, Taiwan, India, Thailand, Germany, Spain and Mexico, among other countries. Now, you can experience the global phenomenon here in the U.S. for the very first time.

“Fried chicken and pizza collaborated to create something even better – the Chizza,” said Nick Chavez, CMO KFC U.S. “The fan-favorite mashup is finally available in the U.S. after making its way around the world – try it while you can!”