News TV

Super Bowl Ads Drive Up Demand Study Says

NEW YORK — Spending $7 million on a 30-second ad during the Super Bowl apparently works according to a new study. Behavioral research firm Veylinx performed a study to see whether Super Bowl commercials boost consumer demand for the products advertised. The results show that 2024 Super Bowl advertising fueled a massive 16.4% increase in […]

News TV

CBS Releases Super Bowl Promos for Original Shows

CBS has released early looks of Super Bowl spots for CBS Originals GHOSTS, TRACKER, FIRE COUNTRY and SO HELP ME TODD. The spots were custom-made to air during SUPER BOWL LVIII as the culmination of the Network’s campaign for CBS Premiere Week, which kicks off with the debut of TRACKER after the game. The Super […]

Sports TV

NBA to Use New LED Court During All-Star Events

NEW YORK – High technology is literally coming to the basketball court! The NBA has unveiled a state-of-the-art full video LED court, developed by ASB GlassFloor, that will be used for NBA All-Star 2024 events taking place at Lucas Oil Stadium, which includes the NBA All-Star Celebrity Game (Feb. 16) and All-Star Saturday Night (Feb. […]

Sports TV

NFL Championship Games Draw Over 50 Million Viewers

Fox Sports says its Sunday evening broadcast of the Detroit Lions at San Francisco 49ers had an average 56,691,000 viewers. The 49ers made a furious comeback in the second half to win 34-31 and advance to The Super Bowl on Sunday, February 11 at 6:30 p.m. in Las Vegas. Fox says the game is projected […]

Sports TV

Chiefs-Bills Game Draws 56 Million Viewers

NFL football games keep bringing in the viewers and last week’s playoff games were phenomenal for the league. Last Sunday’s Kansas Chiefs at Buffalo Bills game on CBS was the most-watched NFL Divisional Playoff Game ever and the first to surpass 50 million viewers, averaging 50.393 million viewers and up +10% vs. last year’s comparable game (Cowboys-49ers, 45.659 million viewers). The […]

News TV

Fox Names New Ad Sales Chief

NEW YORK and LOS ANGELES — Lachlan Murdoch, Executive Chair and Chief Executive Officer of Fox Corporation, announced that Jeff Collins has been appointed President of Advertising Sales, Marketing and Brand Partnerships for Fox Corporation. He will succeed Marianne Gambelli, who retires after more than 40 years as a leading ad sales executive in the media and entertainment space. Collins, […]

News TV

HBO Receives 31 Emmy Awards, Sweeps Drama Categories

Max, the streaming service for HBO and Warner Bros. Discovery, received a total of 31 Emmys at the 75th Annual Primetime Emmy Awards, the most of any network or platform. The awards all came from 11 HBO Original series. HBO Originals swept the drama categories (Outstanding Drama Series, Lead Actor/Actress, Supporting Actor/Actress, Guest Actor/Actress, Directing, […]

News Sports TV

Peacock Playoff Game Draws 27.6 Million Viewers

In the fourth-coldest NFL game ever Saturday night, two-time Super Bowl MVP Patrick Mahomes led the Kansas City Chiefs to a 26-7 win over the Miami Dolphins in front of more than 71,000 fans who cheered in below-zero weather. It was also the NFL’s first-ever exclusively live streamed playoff game on Peacock, owned by Comcast. […]

Sports TV

College Football Championship Draws 25 Million Viewers on ESPN

ESPN said its Monday night broadcast of the College Football National Championship between Washington and Michigan drew 25 million viewers. Michigan won the national title with a convincing 34-13 win. The complete seven-game College Football Playoff and New Year’s Six averaged 15.1 million viewers, the best in five years and fifth highest in the 10-year […]

News NYC TV

Curt Menefee to Join Fox 5’s Good Day New York

Curt Menefee, host of FOX NFL Sunday, has been named co-host of FOX 5’s “Good Day New York,” announced Lew Leone, Senior Vice President and General Manager of WNYW FOX 5 and WWOR My9. Effective Tuesday, Jan. 16, he will co-host the program weekdays from 7:00-10:00 AM ET with Rosanna Scotto. Menefee will continue his […]

Sports TV

ESPN Signs Deal to Broadcast 40 NCAA Championships

ESPN and the National Collegiate Athletic Association (NCAA) have reached a new, eight-year agreement beginning Sept. 1, 2024, for NCAA championships media rights. The deal includes domestic rights to a record 40 NCAA championships – 21 women’s and 19 men’s events – and international rights to those same NCAA championships plus the Division I men’s […]

TV

Fox News to Air Town Hall With Donald Trump on January 10

NEW YORK — FOX News Channel (FNC) will present a live town hall with former President Donald Trump in Des Moines, IA on January 10th from 9-10 PM/ET. Co-moderated by Special Report chief political anchor Bret Baier and The Story’s executive editor and anchor Martha MacCallum, the town hall will focus on the leading issues facing voters ahead of […]

Sports TV

Lions-Cowboys Game on ESPN/ABC Draws 25.6 Million Viewers

A special Saturday night edition of ESPN’s Monday Night Football between the Detroit Lions at Dallas Cowboys delivered an audience of more than 25.6 million viewers for the second consecutive game and for the third game in the span of six weeks. The Lions-Cowboys audience of 25,663,0000 viewers (ESPN, ABC, ESPN2, ESPN+, and NFL+) joins […]

NYC TV

LL Cool J, Cardi B to Perform on ABC New Year’s Eve

ABC and Dick Clark Productions announced that two-time GRAMMY Award-winning hip-hop icon LL COOL J, featuring DJ Z-Trip, will perform just before midnight from New York’s Times Square as part of “Dick Clark’s New Year’s Rockin’ Eve with Ryan Seacrest 2024.” In addition, GRAMMY Award-winning female rap artist Cardi B will join the lineup from the Fontainebleau Miami Beach. […]

Sports TV

Monday Night Football Game Draws 27.2 Million Viewers

Santa helped bring a big gift to ESPN’s Monday Night Football. ESPN’s Monday Night game on Christmas night between two of the NFL’s top teams– the Baltimore Ravens and San Francisco 49ers — brought in more than 27.2 million viewers (ABC, ESPN+ and ESPN Deportes), as the 2023 season continues to re-write the Monday Night Football record […]