NEW YORK — Ticket marketplace StubHub has launched its inaugural WNBA Season Preview, revealing the top-selling teams, games, and trends of the season. This year marks another pivotal moment for women’s sports, with WNBA sales on StubHub growing by 93% compared to last season. The Indiana Fever is at the forefront of this growth, with sales skyrocketing 13-fold, following their draft pick of college basketball star Caitlin Clark from Iowa.
Key highlights include:
- Star Rookies and The Caitlin Clark Effect: The Indiana Fever are the top trending team with overall sales more than 13x this same time last year.
- The Fever are the #3 in-demand team this year, climbing from the #11 spot in 2023
- Indiana plays in nine of the 10 best-selling games of the season, all on the road
- Las Vegas Aces and New York Liberty on Top: The Aces are the top in-demand team with sales nearly triple (up 190%) this time ahead of last season
- The Liberty’s home opener against the Fever is the best-selling game of the season, outselling their home opener last year, also against the Fever, by over 3x
“StubHub has seen a significant increase in WNBA demand, just as we did in NCAAW Basketball this past season, marking a notable moment in the sport’s and league’s popularity,” said Adam Budelli, spokesperson for StubHub. “The 2023 WNBA Finals set a record for the league on StubHub, with sales tripling compared to the previous year. Now, as we head into this season, Caitlin Clark’s impact is electrifying, sparking an unprecedented 15x increase in searches for the Indiana Fever after her WNBA draft announcement.”
StubHub’s Top In-Demand WNBA Teams*
*Based on cumulative StubHub ticket sales for the 2024 season as of April 30, 2024.
StubHub’s Top Trending Teams*
*Based on teams with the highest rate of increase in cumulative StubHub ticket sales for the 2024 season as of April 30, 2024, in comparison to sales ahead of the 2023 season
